{"id":233470,"date":"2020-02-13T13:24:44","date_gmt":"2020-02-13T13:24:44","guid":{"rendered":"http:\/\/service.konradin.de\/faq\/?p=233470"},"modified":"2020-02-13T13:24:44","modified_gmt":"2020-02-13T13:24:44","slug":"mailing-und-newsletter-wie-werden-open-rate-klickrate-und-ctr-ermittelt","status":"publish","type":"post","link":"https:\/\/wp.test.konradin-online.de\/index.php\/2020\/02\/13\/mailing-und-newsletter-wie-werden-open-rate-klickrate-und-ctr-ermittelt\/","title":{"rendered":"Mailing und Newsletter: Wie werden Open-Rate, Klickrate und CTR ermittelt?"},"content":{"rendered":"<p><strong>\u00d6ffnungsrate = <\/strong><br \/>\nUnique \u00d6ffnungen : (Anzahl der Empf\u00e4nger \u2212 Bounces ) * 100<\/p>\n<p><strong>Klickrate =<\/strong><br \/>\nKlicks : (Anzahl der Empf\u00e4nger &#8211; Bounces) * 100<\/p>\n<p><strong>Click Through Rate =<\/strong><br \/>\nklickende Empf\u00e4nger : \u00f6ffnende Empf\u00e4nger * 100<\/p>\n<p><strong>Bouncerate =<\/strong><br \/>\nBounces : Anzahl der Empf\u00e4nger * 100<\/p>\n<p><strong>Abmelderate =<\/strong><br \/>\nAbmeldungen : (Anzahl der Empf\u00e4nger \u2212 Bounces ) * 100<\/p>\n\n\n<!-- Track Postdata Dimension Defs -->\n        <script>\n            var my_postdate \t= '2020-02-13'\n            var my_posttime \t= '13:24';\n            var my_postid\t \t= '233470';\n            var my_customerid \t= '';\n            var my_author \t\t= 'admin';\n        <\/script>\n        <!-- Track Postdata Dimensions End -->","protected":false},"excerpt":{"rendered":"<p>\u00d6ffnungsrate = Unique \u00d6ffnungen : (Anzahl der Empf\u00e4nger \u2212 Bounces ) * 100 Klickrate = Klicks : (Anzahl der Empf\u00e4nger &#8211; Bounces) * 100 Click Through Rate = klickende Empf\u00e4nger : \u00f6ffnende Empf\u00e4nger * 100 Bouncerate = Bounces : Anzahl der Empf\u00e4nger * 100 Abmelderate = Abmeldungen : (Anzahl der Empf\u00e4nger \u2212 Bounces ) * [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-233470","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/wp.test.konradin-online.de\/index.php\/wp-json\/wp\/v2\/posts\/233470","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wp.test.konradin-online.de\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/wp.test.konradin-online.de\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/wp.test.konradin-online.de\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/wp.test.konradin-online.de\/index.php\/wp-json\/wp\/v2\/comments?post=233470"}],"version-history":[{"count":0,"href":"https:\/\/wp.test.konradin-online.de\/index.php\/wp-json\/wp\/v2\/posts\/233470\/revisions"}],"wp:attachment":[{"href":"https:\/\/wp.test.konradin-online.de\/index.php\/wp-json\/wp\/v2\/media?parent=233470"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/wp.test.konradin-online.de\/index.php\/wp-json\/wp\/v2\/categories?post=233470"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/wp.test.konradin-online.de\/index.php\/wp-json\/wp\/v2\/tags?post=233470"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}